Aria Health Frankford Campus and the Frankford CDC teamed up this afternoon for our third business spotlight day, intended to introduce Frankford’s many wonderful small businesses to Aria staff. And what an event it was!
Aria employees flocked to Therice Denby and Terra Dukes for their delicious sweets and homemade beauty products, respectively. Therice brought pumpkin pie, egg nogg cheesecake, red velvet cupcakes, and pound cake that were gone before the blink of an eye, and Aria staff were eager to try Terra’s wonderful body scrubs. Both spoke to over forty Aria staff members, and even made some sales before the day was done!
The Frankford CDC and Aria couldn’t be more pleased with how these events have grown over the last few months. More and more Aria staff members know about this new initiative, and have come to know our business owners! One even said to Therice, “Oh good, I’m glad you’re here! I’ve heard so much about you!”
Check out pictures from the event here, and stay tuned for more information as we continue to hold these events!
Therice Denby opened her soul food shop and bakery on Frankford Avenue a year ago, and has seen her business thrive in those short twelve months, attracting Frankford residents and bringing new folks to the Avenue who might not normally make their way to Frankford.
Like all good small business owners, Therice knew when she opened her doors that the road ahead would not be an easy one, but that if she worked hard and stuck to a sound plan, she could build a sustainable business that created positive energy here in our community. And she has done just that, using her savvy marketing skills to promote her delicious soul food and baked goods. She’s learned some lessons along the way, of course, about promotion and the day-to-day management of a storefront, which she’ll use to expand upon the client base she’s cultivated so skillfully over the past year. Stay tuned for information about open mic nights, karaoke, and more!
If you haven’t stopped by her shop yet and indulged in a cookie or piece of cake, you are missing out on more than some of the most delicious food in Frankford. You’re missing out on a restaurant with some good, old-fashioned warmth and hospitality. To know Therice is to love her. And the Frankford CDC is constantly amazed by the talent that shines through her specialty cakes.
So, we send our heartfelt congratulations to Therice, and are looking forward to working with her for years to come!
Visit Therice online here: www.facebook.com/Denbys.Sweet.Sensations. Look out for pictures of her amazing specialty cakes, just some of which we’ve included below.
Main Street is the name used for Frankford Avenue back when Frankford was borough in the county of Philadelphia prior to the great consolidation in 1854. Michelle Feldman is the Commercial Corridor Manager of the Frankford Community Development Corporation. Her job is to encourage new business to come in and to help existing businesses who are here to grow and thrive. She has been with the CDC for about 8 months now and spends anywhere between 10 and 20 hours a week on the Avenue. She works closely with about 20 to 25 businesses on the Avenue, though of course is always eager to work with more. Main street is her beat.
Below is a video of her conversation with Therice Denby of Denby’ Sweet Sensations discussing how the CDC helps businesses on the Avenue.
I have been trying to get to Denby’s to interview Therice Denby ever since I walked past there last month and got a look at what was going in there. It looked to good to be true. Bakery and soul food restaurant all wrapped in one place at 4428 Frankford Ave. As luck would have it, once again John Loftus of the Northeast Times got there ahead of me. He does a better job than I could in telling her story this week. Follow the link and then stop in and check the place it.
There are some new things happening down on that end of the Avenue that are interesting. I’ll try to get to some of them before Loftus finds out what they are.